Facebook Marketing Agency Melbourne

We build profit-focused Facebook advertising campaigns that work.

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Would you like your inbox filled with sales?

We’re a Facebook ad agency that loves helping brands grow.

We help you develop a profit-first ads strategy to deliver targeted traffic that converts into sales for your online store.

Would you like to have your inbox filled with sales notifications generated on autopilot?

It starts with a complimentary 15-minute strategy session:

Facebook Ads Case Study

Engine Scout partnered with an online supplement store to boost their sales across paid ads, email & SMS marketing. This boutique supplement store sells various herbal supplements online and requested to remain anonymous.

Engine Scout partnered with an online supplement store to help with their ecommerce marketing resulting in a combined ROAS of over 4X across their paid media spend.

The Challenge: Selling supplements are restricted on Facebook and we needed to find a way of scaling without having access to many of Facebook’s robust advertising features which limited what ads we could show to potential customers.

The Solution: The client partnered with Engine Scout for Facebook, Google ad services, email & SMS marketing. By utilising high-engagement video ad creatives for their target customers, we created ad campaigns that achieved exceptional results without access to many of Facebook’s ad features.

Client Testimonials

Engine Scout were able to quickly identify sources of poor performance in our campaign and provided detailed guidance on how we can 10x our Facebook Ads ROI. I highly recommend talking to him if you want to improve your results via Facebook ads."
Nathan Murphy
Founder, vagabondbrands.com
Engine Scout are the best paid social media team I've worked with. They have a deep understanding of how Facebook works and what makes a campaign successful. I was able to increase conversions and lower CPA significantly within the first few days of working with them.
David Bell
Co Founder, Previsible
Jonathan is a pro. You can clearly see that after spending just 30 seconds with him. He is able to identify and clearly explain the issues on your website that are hurting your conversion rates, no fluff, he knows what you should be focusing on first and has no problems telling you.
Reggie Black
CEO, Better Way Health

Grow Your Business With Facebook Ads

Facebook is one of the best digital marketing channels for growing your business.

Our expert team of paid media buyers and creative strategists will help you create a successful Facebook marketing strategy to grow your business on Facebook and Instagram.

If you’re tired of small wins, ads that don’t work or marketing agencies that don’t deliver then request a free account audit from us and discover why we’re the best Facebook marketers in Australia.

What we do:

Our Promise: 30-day increase in Facebook Marketing Performance of working with us or your money back.

We deliver on Profits not empty promises

We’ve run hundreds of Facebook campaigns and know exactly what works in 2023 when advertising your business on Facebook.

  1. Consolidated Campaign Structures – By leveraging Facebook’s machine learning, we scale your campaign while protecting profit margins resulting in consistent new customer sales. Consolidated campaigns lower your ad costs and increase performance.
  2. New Customer Acquisition Experts – Facebook is one of the best digital marketing channels for reaching new customers. Unlike Google ads, Facebook allows you to create new demand for your brand which is how you can scale your business.
  3. Themed Ad Campaigns – To stand out on Facebook you need to do things differently. Our creative strategists work with you to craft unique offers and SKU-themed ad campaigns for ecommerce to differentiate your brand from the competition, lower CPCs and drive higher ROAS.

Get More Sales With Our Facebook Advertising Services

Engine Scout is a team of professional media buyers and creative ad specialists who work with various brands on both Facebook & Instagram Advertising. Our headquarters are in Melbourne, Australia and we’ve been helping businesses grow on Facebook for over 5 years.

Our Facebook ads services include:

  1. Campaign Strategy.
  2. Ad creatives & copywriting.
  3. Media buying & account optimisation.
  4. Retargeting warm audiences.
  5. Landing page optimisation.
  6. Performance tracking tied to profit.

We find your best performing ads

We launch dozens of ad creatives to find the top performers. Our ad testing uses data to pick winners, not 'gut feelings'.

Meta Advertising Services

Why Your Brand Should Be Advertising On Facebook

With over 3 billion active monthly Facebook users, Facebook (Meta) is still the king of social media marketing. There is a 100% chance your potential customers are using Facebook and there’s an opportunity for you to get more sales via social media.

From our experience managing ad campaigns we can tell you first hand that Facebook is a highly effective form of online marketing that’s measurable, scalable and cost-effective.

If you’re not already advertising on Facebook or struggling to scale beyond a particular daily ad spend then chat with us today.


Facebook offers some of the most affordable paid advertising available to business owners right now.


Facebook’s machine learning has gotten so good that you can immediately target your ideal customers.


So many people use Facebook making it arguably the most scalable marketing channel for growing brands.

A Full Service facebook ads agency in melbourne

Campaign Set up

Setting up your Facebook campaigns, structuring ad groups and how to build these out with your target audiences in mind is a crucial step to success. Take the guesswork away from trying to figure it all out and let us take care of setting up all the technical details.

Bid Optimisation

Do you know what bidding strategies you’ll use when running and scaling social media ads? Using the right bidding techniques can be the difference between losing money and delivering a positive return on investment. We know what works for lead generation and generating more ecommerce store sales.

Dynamic Ads

Facebook advertising has changed a lot recently and one of the most significant changes has been the push for advertisers to take advantage of dynamic ads. With dynamic ads you can test different ad copy and offers quickly to find the top performers.

Pixel Segmentation

The Facebook pixel is critical for success when advertising on Facebook. Our team will ensure it’s set up correctly and segmented to target your most valuable audiences. These include cart abandoners, product viewers, engaged website visitors and powerful lookalike audiences so you can optimise your ads campaign.

Creative Strategy

We work with you to create a creative advertising strategy that results in ads that engage your target audiences and stand out against your competitors. Ad creatives are probably the most significant success factor for social media marketing and we take a data-driven approach to discovering your top-performing ads.

Profit Focused

We don’t measure success by the number of followers and likes we get you. What matters is increasing your revenue and profit margins. All of our marketing efforts are tied directly to your financial outcomes. If you want a successFacebook marketing campaign specifically designed for growth, get in touch today.

How Our Facebook Marketing Services Work

We measure every dollar you spend on Facebook and tie it directly to your brand’s profit margin.


The cost to run ads on Facebook can vary depending on the size of your business, how competitive the market is and whether you hire a marketer. At our Facebook marketing agency we typically suggest starting with a minimum budget of $150 per day for small businesses and at least $400 for larger companies and ecommerce stores. While this can sound like a lot of money to start with our team set strict bidding rules to ensure that your campaign produces a return on investment. If you decide to use a smaller budget, there is a high chance your campaign will get stuck in the ‘learning phase’ and your overall ad performance will drop.

Engine Scout is a specialist ecommerce marketing agency and our social media marketing service offers Facebook ads specifically designed for ecommerce businesses. You can check out our complete guide to ecommerce Facebook ads to see how we run ads for ecomm stores.

The most popular type of ad on Facebook is video ads. Videos are a great way to grab your target audience’s attention and will keep them engaged longer. That said, you shouldn’t discredit other types of ads as they can also be effective. A well-run ad account should include several different ad creatives to test which are the best performers.

Facebook advertising is one of the best marketing channels for finding new customers and nurturing warm leads or people who have shown interest in your business. Facebook advertising creates demand for your products and is one of the best ways to grow a business.

Facebook ad targeting has changed a lot over the last 2 years with Apple’s iOS 14 updates. We recommend keeping your target audience broad for the best results and focusing more on the landing page experience and the ad creatives for optimal results.

We build your own customised dashboard so you can monitor all your results in real-time. No waiting for monthly reports that are impossible to understand.

Request your complimentary Facebook account audit at the bottom of this page and let’s discuss how we can grow your business with Facebook.

On average, you can expect to pay 10-15% of the monthly ad spend to hire a Facebook marketing agency.

Depending on the requirements, some agencies will also offer flat fee pricing between $1,000 – $2,500 per month.

Yes, Facebook is one of the best marketing channels for reaching new customers and advertising to existing customers in a cost-effective and scalable way.

Facebook advertising is a demand-creation marketing channel that allows you to market to new audiences using different angles and offers.

If you want to build brand awareness and increase sales then Facebook marketing should be part of your marketing budget.

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Find out if we're the right Facebook Ad Agency:

Request your free ad account audit from us today.

How To Scale Facebook Ads For Ecommerce

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