Delivering bespoke SEO services in Melbourne.
At Engine Scout we offer Melbourne’s top SEO service and deliver real results to your business.
Working with experienced SEO heads, you’ll get a custom SEO campaign designed specifically to accelerate your online presence.
The SEO services you can expect:
★ Ecommerce Case study
The challenge: ‘The Cello King’ was struggling to get any sales or traffic from their online eCommerce store.
They decided to partner with Engine Scout to help grow their business and within 3 months achieved the following:
Online ‘organic’ visibility
Reduced ad spend
The solution: Using a combination of Google Ads, SEO and optimising their online store for conversions, their business experienced a 3X increase in monthly earnings within the first 3 months of working together.
A lot of so-called “SEO experts” will guarantee success with SEO in a desperate attempt to win you over.
The truth is…
It’s too easy for these so-called “SEO experts” to manipulate their guarantees with pointless traffic improvements that don’t generate any sales for your business.
Instead, all of our clients websites are put through our proven 4-phase ranking system to ensure you get an SEO campaign delivered on time, within budget and most importantly, incredible (sales generating) results.
Search Engine Optimisation (SEO) is all about getting your website to appear at the top of Google for the products and services you sell
A Family Lawyer would want their website to appear at the top of Google when someone searches for things like ”family lawyer near me” or “best family lawyer”
How do your customer find your products and services?
9 times out of 10 they grab their smart phone or computer and search for it on Google.
And because they’re actively looking for your product or service, they’re in that ‘ready-to-buy’ mode.
That’s why SEO is so valuable because it’s the secret sauce to getting your website found online by ‘ready-to-buy’ customers.
80% of people skip past the Google Ads you see at the top of Google and go straight to the ‘organic (SEO) search results’. This is because customers trust organic search more than Ads.
So, what are you waiting for?
Because guaranteeing SEO results isn’t enough.
All of our clients website’s are put through our proven, SEO system.
Industry Analysis: For us to deliver the best SEO service, it’s vital we step back and learn how your industry works, it’s challenges and the typical sales process. This is a step most other agencies won’t make but makes a huge difference when it comes to converting traffic into sales.
Competitor Landscape: Every business is unique and yours is no exception. We research your competitors online strategies to see what’s working and how we can use this to design a clear pathway to getting your website to the number 1 position on Google.
Website Quality Audit: There’s no point putting a Ferrari engine inside of a Hyundai.
1) It won’t fit
2) There’s no way it’ll perform at the level needed to get you incredible results. Our website quality audit looks at the current condition of your website and provides us with key indicators to make any necessary corrections.
Keyword Research & Mapping: Keyword research forms the foundation of every SEO campaign and is often the difference between success and failure.
We identify search terms that correlate with sales (buyer intent) and not just traffic.
On-Page SEO Improvements: Improving on-page SEO sets your website up for success. Not only do we improve your site for Google but we also ensure it works for customers visiting your website.
Technical SEO Corrections: Technical SEO is an often forgotten pillar that most agencies avoid simply because it’s categorised as the ‘Too Hard Basket’. Our technical SEO abilities sets us apart from most agencies and gives you a real advantage against your competitors.
Data Analysis, Benchmarking & Tracking: Before any campaign kicks into full swing, we do a deep dive into your websites traffic performance and bench mark all of the key metrics (website traffic, user behaviour, conversion tracking). By understanding where you’re currently at means we can hold ourselves accountable and to the highest standards. Being 100% transparent about what we do and keeping you informed every step of the way allows us to clearly show your return on investment through hard data and it’s a big reason our clients continue to work with us.
Content Planning: It’s vital we have a strong content strategy in place to build on your sites search presence and to also cast a wider net to increase the amount of traffic visiting your site and funnelling into leads and sales.
Content Creation: Over the last few years, Google has dramatically changed the way in which it ranks websites and most so-called “SEO experts” are yet to catch on. You can’t write a 500 word blog post targeting long-tail keywords and expect it to rank anymore. We work with you to create ‘Content Assets’ which are powerful pieces of content specifically designed for first page rankings.
Link Prospecting: We search the internet far and wide and build up a strong list of high quality link targets fit for your industry. Our link prospecting list serves as our main source of links we’ll be able to tap into throughout the lifetime of your campaign.
Outreach and Brand Exposure: Unlike most agencies, we don’t buy links for generic link farms and mask it as “white hat” instead our team manually reach out to other site owners via email to acquire high quality links back to your site. We employee a variety of methods to do this as it yields the greatest results and targeted brand exposure for your business.
Link Acquisition: Arguably one of the strongest ranking signals used by Google. Backlinks act as a vote of confidence that your website does what it says. Our approach to link building is simple: Quality over Quantity is key. A single link from a reputable website will be worth more than 1000 links from low quality spammy websites.
User Experience Improvements: We address any underlining issues that could be holding your website back from it’s full potential. Although UX isn’t a direct ranking signal it does indirectly affect traffic behaviour metrics such as bounce rate and dwell time which do have an impact.
Landing Page Optimisation: Driving targeted traffic to your website is what SEO is all about but what if that traffic doesn’t like web page? Pretty soon search engines will catch on too and push your site further down. It’s vital we keep enhancing the style and performance of your most important web pages to keep potential customers engaged and your conversions high.
Traffic Quality Improvements: The majority of traffic visiting your website will depend on the keyword research and planning we conducted during the discover phase but things can always be further improved and optimised as more website data come through.
Competitor Watching: Your business is seeing strong growth, but so could your competitors and we need to ensure our finger is always on the pulse and aware of any changes in case we need to make adjustments to your SEO campaign.
Get your business found by customers on Google. This free (step-by-step) SEO checklist shows you how to do it when your budget is tight.
SEO doesn’t have to break the bank to be effective. We’ll quickly assess your industries competitive landscape and quote you based on what it’ll take to get you to the top of Google.
Don’t be fooled by the so-called ”SEO experts” guaranteeing ‘more traffic’ in a desperate attempt to win you over. More traffic is worthless if it doesn’t convert into sales. We drive traffic that gets sales, not fancy metrics.
Forget 12-month contracts that lock you in to a terrible service you’ll later regret. Our clients stay with us because they want to, not because they have to. We offer flexible monthly contracts and work hard to keep you happy.
Warning: There are a lot of so-called ‘SEO experts’ who’ll use spammy SEO techiques that can get your business blacklisted by Google. At Engine Scout, we practice ethical SEO to protect you from penalties.
Our SEO service follows Googles ethical guidelines. This ensures long-term, sustained results for your website. We will help your business stand out from your competitors and provide you with consistent leads and sales.
Your business is unique and unlike a lot of SEO agencies that throw you into the same box as everyone else, we work closely with you to provide a bespoke solution that pushes you ahead of your competitors.
Working together means you’ll be on a month-to-month agreement and free to leave at anytime. Our clients stay with us because they want to, not because they have to.
Not at all, we’ve actually been told we’re a lot more competitive than most Melbourne based SEO agencies.
We take our SEO service seriously and our reputation is everything to us. If we’re not able to deliver incredible results for you then we will tell you before your campaign gets started.
Our agency prides itself on being completely transparent with you. You’ll have a direct access to your dedicated account manager as well as email support from the whole team. On top of that we’ll send you a detailed, easy to understand SEO report at the end of each month so you’re always on top of your campaigns performance.
No, our pricing is set and we don’t have any hidden fees or lock you into any contracts you can’t get out of.
Our ability to successfully work across a wide range of industries is something we’re extremely proud of, whether you’re relatively new of you’re an established company we know how to deliver the results you expect. That said, we consider ourselves experts at eCommerce SEO having worked on dozens of campaigns with fantastic results.
We’re equally versed in SEO for generating leads and sales as well as growing eCommerce stores.
We don’t take a set-and-forget approach so expect to receive regular updates from us on top of your monthly campaign report.
Our SEO company customises your campaign to overcome the specific challenges preventing you from ranking. Putting you in a cookie-cutter box like everyone else will only slow down progress and prevent us from delivering our world class service.
If you’re ready to grow your business and increase your profits then book your FREE 30-minute strategy session with us today (valued at $1,170) to find out if your website will benefit from search engine optimisation and to calculate the return on investment you can expect.
We’re based locally in Melbourne, Australia and all of our SEO services are handled by our Melbourne based team.
Everyone knows the great feeling you get when you land your first high-quality backlink. Unfortunately, when it comes
Engine Scout is a results first SEO agency with an ability to deliver you AMAZING growth.
If you’re looking for a fresh approach to your online marketing, let’s have a chat today.