Melbourne SEO Agency

Our boutique SEO services are high end & tailored for maximum results.

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What Our Melbourne SEO Experts Do

Engine Scout offers Melbourne’s top SEO service and our team is proud to deliver real results for our clients.

You’ll get a customised SEO campaign designed specifically to accelerate your online growth and organic search presence.

What you can expect from our Melbourne SEO agency:

  • Google My Business, local SEO and Google map optimisation
  • High quality link building
  • On-page SEO optimisation
  • Ecommerce SEO solutions
  • Technical SEO fixes
  • User experience (UX) and conversion rate optimisation
  • World class content marketing
  • Website migrations
  • SEO penalty recovery

SEO Case study

The Cello King

The challenge: ‘The Cello King’ was struggling to get any sales or traffic from their online eCommerce store. 

They decided to partner with Engine Scout to help grow their digital presence and within 3 months achieved the following:

+279%

Organic search visibility

+68%

Increased conversions

-44%

Reduced ad spend

The solution: Using a combination of Google Ads, SEO and optimising their online store for conversions, their business experienced a 3X increase in monthly earnings within the first 3 months of working together.

Rank #1 On Google With Our Search Engine Optimisation

Real SEO Results

Our SEO service goes beyond ‘more traffic’. Instead, we focus on getting you leads & sales by targeting commercial keywords to deliver real SEO results and high quality organic traffic from Google.

Total Transparency

At Engine Scout, there’s no secrets. We keep you up to date and informed on the performance of your SEO campaign through our transparency documents, monthly reporting and real-time keyword tracking.

Customised SEO Campaigns

Our SEO service is boutique and customised for your business. Our goal is to deliver you top organic search results that convert traffic into revenue.

What is SEO Marketing?

Search Engine Optimisation or SEO as it’s more commonly known is the process of getting your website to appear at the top of search engines like Google for the products and services your business offers.

SEO is what Engine Scout does best, right here in Melbourne, we provide world class SEO services to rank your website #1 on Google.

Our SEO campaign will increase the organic traffic visiting your site, it’s powerful and at Engine Scout, we’ve been able to grow our SEO clients revenues by over 200% in some cases.

Why is SEO Important?

Search engine optimisation is one of the most powerful digital marketing channels available.

Millions of people use Google everyday to search for products and services online.

99% of people only look at the first page of Google.

If your website isn’t on the first page, nobody is going to visit your website and buy from you because it’s too difficult to find you.

That’s why SEO is so important, it’s the secret sauce to getting your website found online by ‘ready-to-buy’ customers.

People also trust organic ‘SEO’ results more than other forms of digital marketing including Google Ads and Facebook Advertising.

About Our Melbourne SEO Services

Our SEO agency service consists of 4 key pillars:

Advanced keyword research to find the best keywords that convert visitors into customers.

Technical SEO optimisation to fix technical issues holding your website back from ranking #1.

On page optimisation including user experience, conversion rate optimisation and strategic content creation across your website and social media properties.

Off page SEO to build highly relevant and powerful backlinks that deliver incredible performance.

Industry Analysis: For us to deliver the best SEO service, it’s vital we step back and learn how your industry works, it’s challenges and the typical sales journey your customer goes through. Understanding the the buyer journey enables us to target commercial keywords that convert website visitors into customers.

Competitor Study: Every business is unique and yours is no exception. We research your competitors online to understand what works in your industry. We then apply this knowledge to build a customised SEO campaign  designed to beat your competition and getting your ranking at the top of Google.

Website Gap Analysis: One of the first steps we take in your SEO campaign is to look at the gaps between your website and the leading competitors. We analyse over 200 different ranking factors to find the ‘gaps’ and begin closing them as quickly as possible.

Keyword Research: Keyword research forms the foundation of all our SEO campaigns and is a critical factor to your online success. We begin with an in-depth study to discover the best keywords for your business, map them to the appropriate landing pages and send them to your for final approval.

On-Page SEO: Improving on-page SEO is a critical ranking factor that sets your website up for success. Not only do we improve your site for Google but we also ensure it works for customers visiting your website too.

Technical SEO: Technical SEO is an often forgotten pillar most agencies avoid simply because it’s categorised into the ‘Too Hard Basket’. Our technical SEO service sets us apart from 99% of digital agencies that lack the technical expertise to do so.

Data Analysis, Benchmarking & Tracking: Before any campaign kicks into full swing, we do a deep dive into your websites traffic performance and bench mark all of the key metrics (website traffic, user behaviour, conversion tracking). By understanding where you’re currently at means we can hold ourselves accountable and to the highest standards. Being 100% transparent about what we do and keeping you informed every step of the way allows us to clearly show your return on investment through hard data and it’s a big reason our clients continue to work with us.

Content Marketing: It’s vital we have a strong content marketing strategy in place to build on your sites search presence and to also cast a wider net for increased organic search visibility.

Content Creation: Over the last few years, Google has dramatically changed the way in which it ranks websites and most so-called “SEO experts” are yet to catch on. You can’t write a 500 word blog post targeting long-tail keywords and expect it to rank anymore. We work with you to create ‘Content Assets’ which are powerful pieces of content specifically designed for first page rankings.

Link Prospecting: We search the internet far and wide and build up a strong list of high quality link targets fit for your industry. Our link prospecting list serves as our main source of links we’ll be able to tap into throughout the lifetime of your campaign.

Outreach and Brand Exposure: Unlike most agencies, we don’t buy links for generic link farms and mask it as “white hat” instead our team manually reach out to other site owners via email to acquire high quality links back to your site. We employee a variety of methods to do this as it yields the greatest results and targeted brand exposure for your business.

Link Acquisition: Arguably one of the strongest ranking signals used by Google. Backlinks act as a vote of confidence that your website does what it says. Our approach to link building is simple: Quality over Quantity is key. A single link from a reputable website will be worth more than 1000 links from low quality spammy websites.

User Experience Improvements: We address any underlining issues that could be holding your website back from it’s full potential. Although UX isn’t a direct ranking signal it does indirectly affect traffic behaviour metrics such as bounce rate and dwell time which do have an impact.

Landing Page Optimisation: Driving targeted traffic to your website is what SEO is all about but what if that traffic doesn’t like web page? Pretty soon search engines will catch on too and push your site further down. It’s vital we keep enhancing the style and performance of your most important web pages to keep potential customers engaged and your conversions high.

Traffic Quality Improvements: The majority of traffic visiting your website will depend on the keyword research and planning we conducted during the discover phase but things can always be further improved and optimised as more website data come through.

Competitor Watching: Your business is seeing strong growth, but so could your competitors and we need to ensure our finger is always on the pulse and aware of any changes in case we need to make adjustments to your SEO campaign.

Why Choose Our Melbourne SEO Agency?

We Care About Your Success

We understand how important new sales are for your business, without cash flow, you could be out of business. That’s the reason we work so hard to get the SEO results you’re looking for. Our number one goal is to drive more sales to make sure your business is a roaring success.

Organic Traffic​ That Generates Sales

Don’t be fooled by the so-called ”SEO experts” guaranteeing ‘more traffic’ in a desperate attempt to win you over. More traffic is worthless if it doesn’t convert into sales. At Engine Scout, we focus on driving traffic that generates sales, not fancy traffic metrics.

no lock-in contracts

Our clients stay with us because they want to, not because they have to! Forget 12-month contracts that lock you in to a terrible service that delivers no results. We offer flexible monthly contracts and work as an extension to your business. Think of us as your on-demand SEO experts.

Ethical SEO Services

There are a lot of so-called ‘SEO experts’ who’ll use spammy SEO techiques that can get your business blacklisted by Google. It’s easy to tell because they offer low prices to lure unsuspecting business owners in to only later get burned. At Engine Scout, we offer ethical SEO services to protect you from penalties.

Return On Investment

Our SEO service follows Googles best practices to make sure we deliver long-term, sustainable SEO results for years to come. At Engine Scout, we care about your success and understand just how important it is to provide you with a consistent stream of high quality leads and sales over the long term to deliver an excellent return on investment.

Real SEO Results!

Sadly, there are a lot of SEO companies out there who offer cheap prices but deliver little results. Have you ever heard the saying “You get what you pay for?” Well, it’s almost always true for any product or service and with SEO, it’s no different. There are even SEO companies in Melbourne who collect your money without doing any work. 

FAQ's

Working together means you’ll be on a month-to-month agreement and free to leave at anytime. Our clients stay with us because they want to, not because they have to.

Not at all, we’ve actually been told we’re a lot more competitive than most Melbourne based SEO agencies.

We take our SEO service seriously and our reputation is everything to us. If we’re not able to deliver incredible results for you then we will tell you before your campaign gets started.

Our agency prides itself on being completely transparent with you. You’ll have a direct access to your dedicated account manager as well as email support from the whole team. On top of that we’ll send you a detailed, easy to understand SEO report at the end of each month so you’re always on top of your campaigns performance.

No, our pricing is set and we don’t have any hidden fees or lock you into any contracts you can’t get out of.

Our ability to successfully work across a wide range of industries is something we’re extremely proud of, whether you’re relatively new of you’re an established company we know how to deliver the results you expect. That said, we consider ourselves experts at eCommerce SEO having worked on dozens of campaigns with fantastic results.

We’re equally versed in SEO for generating leads and sales as well as growing eCommerce stores.

We don’t take a set-and-forget approach so expect to receive regular updates from us on top of your monthly campaign report.

Our SEO company customises your campaign to overcome the specific challenges preventing you from ranking. Putting you in a cookie-cutter box like everyone else will only slow down progress and prevent us from delivering our world class service.

If you’re ready to grow your business and increase your profits then book your FREE 30-minute strategy session with us today (valued at $1,170) to find out if your website will benefit from search engine optimisation and to calculate the return on investment you can expect.

We’re based locally in Melbourne, Australia and all of our SEO services are handled by our Melbourne based team.

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Contact Us

Engine Scout is a boutique Melbourne SEO agency that delivers real SEO results and incredible growth. 

If you’re looking for a fresh approach to your SEO marketing, let’s have a chat today.

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