SEO Agency Melbourne:
Get More Traffic Results

Full-service SEO growth strategies that scale your organic traffic results.

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Would you like a free 31-Point SEO audit?

Our audit highlights the most common mistakes brands make with their SEO marketing — and your biggest opportunities…

On-page: How effective is your content at acquiring new customers from search? Is your website attracting the right type of customer?
Backlinks: Are you creating too many or not enough? Do you have a healthy backlink profile to compete online?
Keyword Research: Are you targeting keywords that attract customers or are you attracting visitors who don’t convert into sales?
Technical issues: Do you have a sixth sense that something is not right with your website? What technical issues buried in the website code are preventing you from unlocking more growth?

“Work so far over the past 10 months has been excellent with our inquiries boosting to a good level. Thank you for your SEO work guys, our numbers have increased dramatically and hope to keep the trend going.”

Julie Bryan

Owner – Sapphire Make Up & Hair

SEO Case Study

Recovering 100% organic traffic losses for Australia’s Top Make Up & Hair Company

Sapphire make-up & hair is Australia’s leading mobile hair and makeup studio with locations across most of Australia’s capital cities. In addition, they also run a successful ecommerce store selling various hair & make-up products.

The Challenge: Growing Sapphires organic traffic involved fixing a botched SEO web migration that resulted in an almost 100% drop in traffic. We also had to design a SEO strategy for their multiple locations.

The Results: Sapphire partnered with Engine Scout to fix their website migration disaster and within 3 months, we recovered 100% of their lost traffic. 

What Our Clients Say

Key Administration Solutions have been working with Engine Scout for a while now and we have really noticed an increase in customer enquiries from Google and they are the right type of customer! We love the work they do, what a great team! Thanks guys
Carol-Anne Brook
Director, Key Administration Solutions
Engine Scout are pros. They're able to identify and clearly explain the issues on your website that are hurting your conversion rates, no fluff, they know what you should be focusing on first and have no problems telling you.
Reggie Black
CEO, Better Way Health
Engine Scout have been amazing with helping me to grow my business. I needed their help increasing my stores visibility online and since working with them, my store sales have easily doubled over the past 12 months and its growing bigger every month. Super happy with these guys and love that they make everything easy.
Julie Bryan
Owner, Sapphire Make up & Hair
Looking for an SEO agency who clearly articulates the entire process, helps to cut through the fluff and straight-talks you through the solution? From my own personal experience, I’d recommend Engine Scout. Partnering with a consultant who does what they say and delivers a service like it’s for their own business is like discovering gold. This is exactly my experience in Engine Scout.
Karine O'Donnell
Director, PWP

Profit First SEO Growth Strategies

We focus on organic growth measured against the only true measure of business success — profit.

on page seo icon


Optimise copy, content, and positioning for conversions.

off page seo icon


Focus on high-impact levers: Link building creates trust with Google.

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Identify technical issues holding your website back.

Our Client Success Stories

Local SEO

Youth Lab doubled its traffic in 6 months and rank for hyper-competitive keywords.


MachShip doubled their organic traffic & leads with our SEO services.

Ecommerce SEO

Plan Paper generated 2500% more online sales with Engine Scout.

Leading SEO Melbourne Experts

Our SEO services are centred on the right financial outcomes that cover everything from SEO strategy to positioning and conversions.

Ecommerce SEO

Ecommerce organic customer acquisition.

The best ecommerce stores generate 50% or more of their sales from organic traffic. Our ecommerce SEO strategists will help you achieve the magic 50% numbers with SEO.

Local SEO

Generate more leads for your local business.

The top 3 businesses on Google get the most leads. Our team will help you scale your local business with our SEO services covering search and Google Map SEO.

International SEO

Scale business growth internationally.

Selling in new markets can mean added complexity to your website. Our international SEO services provide best practices for structuring your website for a global audience.

Enterprise SEO

Unlock more growth opportunities.

Our enterprise SEO services work to help you achieve strategic business goals and tactical objectives. We measure performance against the outcomes you want from organic search.

Unlike Other SEO Agencies

We build you a profit strategy, not an SEO strategy.

Our SEO experts will help your Melbourne business attract more, better quality customers from organic search.

If you’ve had enough of poor-performing SEO services, small wins and marketing agencies that don’t deliver then request an SEO audit from us and find out what’s missing from your SEO campaign.

Engine Scout is dedicated to helping you grow profitably through SEO marketing.

profit-focused SEO results

Find Out If We're The Right SEO Agency.

Request a free strategy session with us today:

SEO Melbourne

Optimising Melbourne Businesses for Google success...

Most SEO agencies in Melbourne will often report strong organic traffic numbers, but somehow fail to deliver on more sales.

3 unique methods set our approach apart.

  1. We don’t chase high-volume keywords
    Chasing high-volume, high-competition keywords is a common SEO mistake. You’re competing against content sites, entrenched brands and even if you do rank, the results are more than likely disappointing and attract the wrong type of customer. The keywords that convert into sales are lower volume ‘longtail keywords’ that demonstrate buyer intent.
  2. We’re committed to understanding your business
    Most agencies don’t care whether you win or lose and are not interested in understanding your business. You need a partner you can trust. Who’s willing to jump in the trenches with you and work with you to scale growth. 
  3. We see content marketing as part of SEO
    Search engine optimisation is about capturing demand by creating content your customers want and meeting them at that exact moment. It’s a full funnel approach to content that addresses your total search market and unleashes profitable results.

SEO: How We Do It

Immediate Actions

Each project begins with our immediate action audit (IAA). We examine everything from keyword research, technical SEO, on-page optimisation, competitor analysis, and messaging to get your organic growth moving fast.

A Dedicated Account & Project Manager

Every brand is paired with a dedicated account & project manager who is responsible for planning and implementing your SEO campaign. Together, you’ll set KPIs tied to your business’s most important goals.

Consistent & Immediate Support

SEO is an investment in your company’s future success. We take this seriously and know how important it is to give you the best SEO advice and marketing support. Regular communication, help and advice are critical to your campaign’s success.

Custom reporting & performance reviews

We build you a custom dashboard for weekly reviews on the metrics that matter most: traffic growth, keyword rankings, and conversions — not just for your website at large but for the critical products and services you offer.

Then, once a month, we’ll meet to review performance and discuss ideas for future growth.

World Class SEO Knowledge

Technical SEO

Engine Scout works on campaigns big and small. From growing ecommerce stores to working on advanced local SEO and enterprise campaigns. Our team have the knowledge, experience and determination to deliver real SEO results.

SEO content

A key component to any successful SEO campaign is in being able to produce and scale high-quality content. Whether it’s informational blog posts or sales pages that rank with direct response copywriting. Hiring an SEO agency that creates content for your target customers is critical.

SEO Migrations

SEO migrations can be complex and often lead to dramatic website traffic losses if done incorrectly. Engine Scout understands how to keep your website ranking after migration and handles all Technical SEO aspects, including international expansion.

CRO & UX Design

SEO presents a great opportunity to improve the website’s conversion rate and user experience (UX) which drives higher converting landing pages and increased sales across the website. Being CRO specialists, we can recommend the optimal site structure & CRO best practices for added value to your SEO campaign. 

Link Building

The #1 factor for ranking websites on Google is high-quality backlinks. Engine Scout earns you trusted backlinks to power your organic growth and separate you from your competitors. In addition to this we conduct a detailed link SEO audit to determine how many backlinks you’ll need.

Ecommerce SEO

Engine Scout runs its own ecommerce business which started off as a SEO test website and grew into a real business! See the other side of business has taught us many things and most of all how to deliver professional ecommerce SEO services.

4 phases of SEO Growth

Common SEO FAQ's

Search Engine Optimisation (SEO) is the process of getting free traffic from search engines. It works by improving or optimising your website based on different ranking factors search engines use to position websites on their search engine results pages. The ultimate goal is to get your website ranking at the top of search results pages so more people will discover your website.

Maybe you’ve tried SEO in the past without getting the results you wanted.

Maybe you’re just busy running your business and want a partner you can trust.

Or maybe, you’ve hit a new stage of opportunity & are ready to take your growth to new heights.

If any of the above sounds like you then hiring a reputable SEO Agency in Melbourne can help you reach new heights.

Whenever another website links back to your website this is what’s called a ‘backlink’. Backlinks are one of the most important ranking factors for achieving results with SEO. It’s vital you have a strategy for acquiring links without breaking Google’s search engine policies. Often a lot of SEO providers will try to sell you backlinks from spammy websites that offer no value and put your website at risk of a Google penalty. Backlinks pointing back to your website need to be high-quality, relevant and send traffic back to your website.

Before working together, our team will conduct a detailed review of your website and determine if SEO is the right online marketing channel for you. If we think it’s not the right fit, we’ll tell you before working together and give you an accurate estimate of the time frame needed to achieve results. Remember, SEO is a long-term strategy and it’s for people who are serious about growing a sustainable and successful business for years to come. If you’re looking for a short-term approach, you’re more likely suited to paid advertising.

We work with established businesses generating at least $400,000 in annual revenue. If you’re launching a brand new business with a small marketing budget, then Google Ads could be a better channel as it requires less upfront investment and can start generating sales faster.

There are over 200 ranking factors used by Google to rank websites and each varies slightly in how much they influence your website’s rankings. Google’s algorithm is both complex and dynamic, which can make it challenging to get the results you want if you lack the knowledge required to perform search engine optimisation. At Engine Scout, we’ve achieved outstanding results for our clients across various industries and locations. Whether you have an eCommerce store, local business, national brand or international company, we have the expertise and experience to achieve fantastic results.

The cost of SEO varies depending on several factors from how competitive your industry is, the age of your website and whether you’ve had any SEO work performed in the past. SEO should be considered an investment instead of a cost because when it’s done right, it will produce additional revenue for your business. Some of our client’s entire business comes strictly from SEO and ranking at the top of Google; that’s how valuable it can be. SEO should be considered an integral part of any marketing budget.

We’re ecommerce experts having built multiple ecommerce stores ourselves and understand the ecommerce business model exceptionally well. We know the exact blueprint for generating more traffic and sales to your store through a combination of SEO, PPC, SMM and CRO.

Engine Scout is a boutique SEO agency with 5 team members. We also hire contract writers from time to time to assist with expert/thought leadership content when required but all of our work is completed in-house.

Yes, in addition to being an SEO company we also run paid ad campaigns for clients using Google Ads to compliment their SEO campaigns.

Anywhere from 3-6 months is the typical time frame to see an increase in organic traffic and keyword rankings. The best results happen at around 12 months and continue to grow from there.

No, our clients stay with us because they want to, not because they have to! Engine Scout does not lock you into any long-term contracts and you’re free to leave whenever you’d like. We do ask for 30 days notice if you decide to leave though. 

Offering a guarantee of search engine rankings goes against Google’s guidelines and no one can guarantee this. We do, however, set a minimum set of KPIs against traffic increases and targeted keywords to ensure your campaign is a success.

There are a lot of people who will claim they ‘know SEO’ or ‘how to rank websites’ and often come with a cheap price tag or it sounds too good to be true. This often leads to you being disillusioned with SEO as a scam or forming the belief that it doesn’t work. SEO is one of the best, long-term and cost-effective marketing channels available and you should dedicate some of your marketing spend on SEO as it will produce sustained conversions for years to come.

In addition to regular email & phone support whenever you need it. Each month you’ll receive a detailed report on the work we completed and the results achieved. Our monthly reports are easy to understand and include data that makes sense. Our team is always happy to help and answer any question you might have about your website or digital marketing in general.

Getting started with us is easy. Book a complimentary strategy call at the bottom of this page or give us a call. We’ll then arrange a meeting with you to discuss your goals, review your website and formulate the best SEO strategy for your website. We then send you a proposal for review and once you accept we get started right away.

Our SEO Locations

Find Out If We're The Right SEO Agency:

Drop us a line and one of our SEO strategists will arrange a short strategy call to discuss your business.