Australia's Top SEO Copywriting Service

Optimise your website content for customers & search engines with our SEO-focused copywriting services.

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What Our Clients Say

Key Administration Solutions have been working with Engine Scout for a while now and we have really noticed an increase in customer enquiries from Google and they are the right type of customer! We love the work they do, what a great team! Thanks guys
Carol-Anne Brook
Director, Key Administration Solutions
Engine Scout have been amazing with helping me to grow my business. I needed their help increasing my stores visibility online and since working with them, my store sales have easily doubled over the past 12 months and its growing bigger every month. Super happy with these guys and love that they make everything easy.
Julie Bryan
Owner, Sapphire Make up & Hair

SEO Copywriting Case Study

How we helped Youth Lab double the organic traffic and increase local business enquires with our content creation.

The Goals

  • Increase traffic from Google with a focus on bottom-of-funnel ‘money’ search terms.
  • Outrank local competitors for the most lucrative services.

Using our SEO content workflow that included a detailed content audit on their website to find immediate growth opportunities and create new content assets to target middle funnel keywords during the critical ‘research’ stage of the buying cycle.


Engine Scout was able to double Youth Lab’s organic traffic in the first 6 months, including ranking #1 for many of the most competitive commercial keywords and critical mid-funnel search terms.

SEO Copywriting Services Tied To Profits

Our SEO copywriting services build you content assets to unlock new growth.

Our SEO experts and content creators will help your business acquire more, better-quality customers for your website from search engines like Google.

If you’ve had enough of poor-performing digital marketing agencies, small wins and writers who don’t deliver then request a free 31-point SEO content audit and find out what’s missing from your copywriting strategy.

Ready to unlock new growth?

profit-focused SEO results

Crafting SEO Content that Converts Visitors into Customers

At Engine Scout, we treat content marketing as important as technical SEO and link building. Our team has the capabilities to create world-class content assets and data-driven graphics that draw attention and sales for your brand. 

Our team invests heavily in the strategy behind crafting winning content, understanding search intent and keyword research to produce content assets that rank at the top of Google and drive evergreen sales.

Our experienced SEO services mean we know how to create content that ranks. If you’re tired of working with low-quality writers who don’t deliver or you’re yet to see any real results from your current agency then request a chat with us to discuss your needs right now.

Our SEO Content Writing Services Include

Content Audits

A content audit is a perfect place to begin. We review all the content on your website, assess its performance, map the customer buying journey and identify any gaps and opportunities to be filled.

Content Strategy

A content strategy is vital as it creates a clear path to success. We build you a content strategy designed to deliver sales starting with top-of-funnel content and moving through to high-converting landing pages at the bottom of the marketing funnel.

Keyword Research

Our keyword research forms the bedrock of our SEO copywriting service. We quickly identify the most valuable keywords for your business and map them to their appropriate place in the marketing funnel. Applying our knowledge of SEO we’re able to craft the right type of content to rank for your best keywords.


Whether you need data-rich content assets to build an online audience or you need direct response copy to rank for commercial keywords and drive more sales through your funnel, our team has a vast amount of experience across many industries. Our copywriting is done by people and for people with emotions to generate powerful responses.


Optimising content or on-page SEO as it’s commonly known is critical to rank at the top of search engines. Our on-page optimisation ensures we send the right signals for search engines to crawl and rank your most important pages for the search terms that matter.

Content Promotion

Writing high-quality content designed to rank on Google isn’t enough. In today’s competitive environment you need to have a strategy that gets your content in front of your target audience with relentless content promotion. We use SEO, Google ads services and Meta ads to achieve this.

A Proven SEO Copywriting Workflow

SEO copywriting is 90% science and 10% art. Our proven workflow ensures a steady flow of fresh content on your website that search engines love. We don’t use AI tools and every word written is by humans to ensure the highest quality standards.

Content That Ranks

Unique Copy for Ecommerce Category & Product Pages

Engine Scout are Ecommerce marketing experts and we can craft content for your eCommerce store as part of your eCommerce SEO strategy.

User Generated Content

User-generated content is one of the most powerful and effective types of content your website can have. Not only will this content be written by your customer’s, but it also comes with a high level of trust and can be a powerful conversion tool. We can help you formulate the right strategy for generating user-driven content.

Chat Bot Scripts

Online chat tools our great for converting visitors into customers. We can help you craft a winning chatbot script that gets visitors to take meaningful actions on your site.

Direct Response & Sales Letters

Need a sales letter written for an upcoming campaign? Our copywriting team can craft a call-to-action sales letter, including ‘hero journeys’ and trust signals that improve your website conversion rate.


Beyond copywriting, our team can craft visually engaging infographics for sharing across your website and social media accounts.

SEO Copywriting

The Power of Evergreen Content

Evergreen content is one of the most effective marketing strategies in terms of both traffic growth and cost. A single piece of high quality content that ranks on Google can attract thousands of visitors to your site for years to come.

More Traffic

Higher Rankings

Increased Revenue

At Engine Scout, we combine your expertise, data, human thinking and copywriting expertise to craft evergreen content assets that will bring in new business for years.

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Are we the Right partner for you?

Find out with a free SEO content audit from our team today: