Ecommerce SEO Agency

Delivering ‘results first’ eCommerce SEO services.

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Powering Your Ecommerce Business

Ecommerce SEO comes with it’s own set of challenges versus your typical websites.

We’ve built successful SEO campaigns for dozens of eCommerce stores including both Shopify and WooCommerce and know exactly what it takes to rank your eCommerce website #1 on Google, get more traffic and sales conversions.

One thing that sets us apart from 99% of other SEO agencies is the fact we also own a successful eCommerce business and have first-hand experience understanding how eCommerce works.

Discover How Our Clients Drive More Revenue With Engine Scout

Online Printing Store

Plan Paper generated 2500% more online sales with Engine Scout

Online Makeup Store

Sapphire recovered 90% of their organic traffic & sales with Engine Scout

Online Packaging Store

The Cello King generated 646% more online sales with Engine Scout

Search Engine Optimisation

What Is Ecommerce SEO & Why Is It Important?

Ecommerce SEO is a powerful digital marketing strategy that makes your website more visible on search engines (Google, Bing etc..), leading to more traffic and opportunities to convert prospects into paying customers.

Businesses that don’t factor organic search (SEO) into their online marketing receive 63%* less traffic. Can you afford to lose this much traffic to your competition? How will 63% less traffic impact your ecommerce business’s bottom line? Don’t risk it! Our SEO services are tailored to meet your goals and ensure consistent growth for years ahead.

More Visible Online

More Website Traffic

More Paying Customers

*Data sourced internally from more than 120 different analytics accounts.

Our SEO Technology Stack

Ecommerce SEO By Ecommerce Owners

Engine Scout knows ecommerce better than your average agency, we’ve built our own successful ecommerce business from scratch.

What started off as a test project for learning and practising the latest ecommerce marketing strategies, grew into a passion (and a real business).

We have learned what makes a difference with tested ecommerce SEO strategies and understand how that connects with social advertising, paid ads and conversions.

Working on a number of ecommerce platforms including Shopify, Woocommerce, Maropost & Magento to name a few.

Our approach is holistic and considers the marriage between other ecommerce marketing channels including CRO, content & Google Shopping Ads.

Don't Lose Traffic To Your Competitors

Premium SEO Company

Our team of SEO specialists in Melbourne will come up with the right search engine optimisation strategy to increase your rankings, web traffic, leads and sales for long-term, sustained success.

Total Transparency

We practice radical transparency both internally and with our clients. Our preference is to communicate regularly to keep you updated and informed on the performance of your SEO campaign. You’ll know what’s happening every step of the way.

Ecommerce SEO Experts

Our SEO services prioritise what you need to improve your website rankings. Our expert team save you time so you can focus on what’s important, and keep growing your business.

Full Service Ecommerce SEO

Ecommerce SEO Experts

We run our own successful eCommerce business and this has giving us a better understanding of eCommerce than 99% of other agencies. When you partner with us you’re partnering with real industry experts.

Technical Mastery

Engine Scout works on campaigns big and small. From growing an international SEO presence to migrating websites across different CMS platforms. Our team have the ideas, experience and execution abilities to deliver exceptional SEO services for our clients.

No Lock-In Contracts

Our clients stay with us because they want to, not because they have to! Forget 12-month contracts that lock you into a terrible service that delivers no results. We offer flexible monthly contracts and work as an extension to your business.

We Care About Your Success

We understand how important sales and revenue are for your business, and that’s why our services are focused on results-based marketing. We put together a digital strategy that focuses on increasing leads & sales for you. Our number one goal is to drive more sales to make sure your business is a roaring success.


We believe SEO & CRO work together to bring in traffic and convert into sales. Improve your website’s conversion rate and user experience (UX) drives increased sales and better results from SEO. Being CRO specialists, we can recommend the optimal site structure & CRO best practices for added value to your SEO campaign. 

Link Building

The #1 factor for ranking websites on Google are high-quality backlinks. Engine Scout earns you trusted backlinks to power your organic growth and separate you from your competitors. In addition to our link-building service, we conduct a detailed link SEO audit to determine how many backlinks you’ll need.

Ever wondered why more website visitors don’t convert?

Let us teardown your ecommerce store today.

100% free, packed full of value, just like we do it here 👉

4 Phases Of SEO Growth

Engine Scout is an eCommerce SEO company that takes a systematic approach to achieve real results for you. We’ve used this exact system over and over again for a wide range of eCommerce businesses including cosmetic stores, packaging supplies, large retailers and everything in between. We work with a range of eCommerce platforms including Shopify, Magento and WooCommerce checkout.

Multiplatform Expertise


Shopify SEO has a unique set of chllenges to overcome, we not only love this platform but understand it’s mechanics deeply.


A trusted warhorse with a reputation for being one of the top ecommerce platforms. 


Our Woocommerce SEO services help you get your Woocommerce shop noticed by ready to buy customers.

Ecommerce SEO FAQ's

Search engine optimisation or SEO as it’s commonly known in the business is the process of getting your website to appear at the top of search engines like Google for the products and services you sell. That way, when a potential customer search for your products or services online, they can easily find your business on the first page of Google.

44% of people start their online shopping journey with a Google search, according to nChannel. This statistic alone is reason enough to make sure you implement an SEO strategy for your eCommerce business. Yes, social media marketing and paid advertising are also important. But if you want to capture 44% of the market then you need to make sure your online store has a visible presence on Google whenever someone searches for the products you sell.

There’s no black and white answer to this question and if any SEO company or consultant guarantees results, you should run the other way. The truth is nobody has the secret solution because Google keeps it’s algorithm top secret. It’s best to speak with an expert who has experience with eCommerce SEO to give you a good understanding of your stores SEO potential.

There are a lot of factors that go into deciding how much eCommerce SEO costs. More competitive niches will require additional work to get results and newer websites will also require more time and effort to build up their authority on Google. If you want to get an accurate cost of your eCommerce SEO project, it’s best to speak to an expert who can give you precise pricing after they look at your website and understand the challenges of your eCommerce niche.

Every eCommerce store is different and comes with its own set of challenges. Before anything else, the first step is getting a detailed understanding of the eCommerce websites current health and that begins with an SEO audit. During this initial phase, it’s about understanding how your site is structured, what are the most critical pages in terms of SEO and are there any issues that require immediate attention? Once the SEO audit and initial fixes are complete, the next phase is all about building up your website’s online presence through both on-page SEO and off-page SEO. This process can take anywhere between 3-24 months, depending on the level of competition and maturity of your eCommerce business. After your website has built up a significant online presence and is easily found by customers on Google, the final phase is to defend your strong position by continuing SEO work and watching competitors closely. You’ll know if your eCommerce SEO is working because your website will be receiving lots more traffic from Google and your sales should be steadily increasing.

If you’re ready to grow your eCommerce business and increase sales, then why not schedule your FREE 30-minute eCommerce strategy session with us today. One of our in-house eCommerce experts will guide you in the right direction and help get you started with SEO for your online store.

Book A Strategy Session

This includes an assessment of your ecommerce business and a free consultation.